TechNavio today launched its report Global Internet Protocol Television Services Market 2011“2015 based on an in-depth study covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers™ understanding of the key trends impacting this market.
Commenting on the report, an analyst from TechNavio™s Telecom team said, A key trend in the Global IPTV Services market is operators providing triple-play services over IPTV. Triple-play services involve transmitting voice, data, and video over the same channel. Providing triple-play services allows telecom operators to increase their ARPU to make up for the falling ARPU for voice services. Such converged services create further opportunities for telecom operators to provide a wide range of value-added services, which leads to increased customer satisfaction.
According to the report, the high growth of IPTV services in the APAC region is a key driver in the Global IPTV Services market. The APAC region currently accounts for 39 percent of IPTV subscribers worldwide. However, by 2015 the APAC region will account for much more. The growth will be fuelled by the market in China which is about to overtake France in terms of the number of IPTV subscribers by 2012.
The report also discusses that one of the major inhibitors for the growth of the Global IPTV Services market is the high price of IPTV compared to DTH and traditional cable.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/global-internet-protocol-television-service…
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TechNavio Announces the Publication of its Report “ Global Internet Protocol Television Services Market 2011“2015
