TechNavio today launched its report Global Business Intelligence Tools Market 2011-2014 based on an in-depth study. The report aims to aid decision makers™ understanding of the roadmap of this market.
Commenting on the report, an analyst from TechNavio™s Enterprise Applications team said, Business intelligence is one of the few segments of the IT market that has achieved significant market growth in a difficult economic environment. Mega-acquisitions have had a far-reaching effect on this development. Large companies such as IBM, SAP, and Oracle have entered the Business Intelligence Tools market by acquiring some of the pure-play vendors. These acquisitions are propelling the IT majors to position themselves further away from being focused only on a certain type of data format, toward improved capabilities of controlling diverse data types and formats.
According to the report, many businesses are exposed to increasing competition due to the increase in customer demand and pricing pressure. This has led to the need to reduce cycle time by increasing the speed of processes that support competitive strategies. Business intelligence applications provide real-time information that can help businesses avoid process delays and centralize management to improve decision making and market response. In addition, to achieve competitive advantage, organizations are required to transform the data into actionable intelligence by constant improvement of customer-facing strategies.
The report also discusses various challenges such as the difficulty in ascertaining the accuracy of the underlying data.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/global-business-intelligence-tools-market-2…
Follow us on Twitter @ Technavio
TechNavio Announces the Publication of its Report – Global Business Intelligence Tools Market 2011-2014
