TechNavio today launched its Global Automotive Haptic Technology Market 2011“2015 report based on an in-depth study covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers™ understanding of the key trends impacting this market.
Commenting on the report, an analyst from TechNavio™s Embedded Systems team said; An important medium for haptic technology is the touchscreen. Over the years, several automobiles have been incorporated with touchscreens for navigational and entertainment purposes. Furthermore, the number of vehicles that will be equipped with touchscreen interfaces is expected to increase over the next few years, thereby contributing to the growth of the market.
According to the report, currently, high-end luxury vehicle manufacturers look to incorporate haptic technology into their vehicles to achieve product differentiation. Though almost all high-end luxury vehicles are fitted with an entertainment system, only few manufacturers have incorporated haptic technology for the same. A few of the automobile manufacturers that employ haptics in their models include Daimler AG, BMW AG, and Toyota Motor Corporation. It is expected that more manufacturers across the Luxury and the Mid-level segments will start employing haptics, which is expected to contribute to the growth of the market.
Further, the report also discusses that the penetration of haptic technology in the Automotive sector may suffer a setback with the development of voice recognition systems.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/global-automotive-haptic-technology-market-…
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TechNavio Announces the Publication of its Report “ Global Automotive Haptic Technology Market 2011“2015
