Shift towards Hybrid Cloud Model Accelerating Growth Prospects in the IT Spending Market in Australia: Technavio Report

Renewable energy

 

  • The key vendors in the IT spending market in Australia 2015-2019 are Google, NetApp, IBM, HP, and Dell.

London, 16 November 2015: Technavio, an independent tech-focused global research firm, has announced the publication of its market research report on the IT spending market in Australia 2015-2019.   Increasing adoption of activity based working is one of the key trends being witnessed in this market. Australian companies are gradually adopting activity based working to increase their return on investment (ROI). It reduces the operational costs of the organization by reducing real estate costs and capital expenditure, and by improving efficiency. The IT spending market in Australia is expected to grow at a CAGR of 6.08% during the forecast period of 2014-2019.

Companies operating in several industry verticals in Australia are implementing IT solutions, such as software, hardware, and IT services, to manage their costs and improve operational efficiency. Companies are investing between 4% and 6% of their budgets in IT solutions, depending on the size of their business and the industry vertical in which they are operating.

 IT services spending holds the largest share by occupying 59% of the market and is one of the fastest growing segments of the market. IT services is the segment where Australian firms make their largest investments, depending on their IT budget allocation. . IT services spending is primarily fueled by the as-a-service revolution, such as platform-as-a-service (PaaS), infrastructure-as-a-service (IaaS), software-as-a-service (SaaS), and data-as-a-service (DaaS).

“The hybrid cloud deployment model, a combination of private and cloud computing models, is witnessing significant demand in the Australian cloud computing market,” says Faisal Ghaus, Vice President of Technavio Research.

“Firms are increasingly adopting cloud computing to meet their strategic IT goals and to implement innovative technological solutions that are cost-efficient and agile.”

To define the market conditions in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

If you are interested in more information on this topic and our upcoming research on the IT Spending Market in Australia 2015-2019, please send an e-mail to media@TechNavio.com

Follow us on Twitter @Technavio

Like us on Facebook

Follow us LinkedIn

Connect with us on Google+