London, 12 June 2015: Technavio, the independent tech-focused global research firm, has published a report on the flexible packaging market in Europe 2015-2019, which is expected to grow at a CAGR of 5.62% during the forecast period of 2014-2019.

Increasing demand for small packs or single-serve option is expected to boost market growth in the food packaging market in Europe. This market is also expected to witness a growing demand for stand-up and plastic pouches in the beverages segment, which in turn will increase the revenue generated by the market. Apart from the aforementioned reasons, the recent rise in demand for convenient packaging products and high demand for biaxially oriented polypropylene (BOPP) raw materials are also expected to augment the sale of flexible packaging products.
“Merchants tend to demand attractive packaging that uses less shelf space and increases the shelf presence in the retail shops for the product,” says Faisal Ghaus, Vice President of Technavio.
“Packaging vendors are developing solutions such as multipacks and variety packs to address some of these demands. Retailers prefer these packs because they encourage consumers to spend on new products.”
Key Market Drivers:
- Increase in Demand for Convenient Packaging.
- Demand for Stand-up Pouches.
- Increase in Technological Innovations.
Key Market Trends:
- Increase in Demand for Sustainable Packaging.
- Increase in M&A.
- Demand for Small-sized Packs.
- Increased Adoption of Retort Pouch Packaging.
Key Market Vendors:
- Amcor Ltd.
- Clondalkin Group
- Constantia Flexibles
- Mondi plc
- Sealed Air
- Wipak Group
To define the market circumstances in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
https://www.technavio.com/%3Cp%3EIf%20you%20are%20interested%20in%20more%…
