Rise in snow adventure activities to boost the global sales of avalanche safety gear through 2020, says Techanvio

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This research report provides a segmentation of the global avalanche safety gear market by product type (airbags, probe, shovels and transceivers) and by geography (APAC, Europe, Americas, and ROW). The leading vendors analyzed in this report are ABS, Black Diamond, K2, Mammut, and ORTOVOX.

Technavio’s market research analysts estimate the global avalanche safety gear market, to grow at a CAGR of around 12% by 2020. Avalanche safety gear has become a compulsion for the backcountry and sidecountry travellers. Moreover, growth in the snow sports industry has boosted the demand for avalanche safety gears. Online retailing distribution is one of the fastest revenue medium for the equipment sales. The Americas is showing a witnessing growth in the avalanche safety gear market, owing to the increasing interest in adventure activities among the consumers in the region.

The new market research report from Technavio provides a breakdown and analysis of the avalanche safety gear segments by technology.

“Of late, the market is witnessing the introduction of avalanche floatation devices like airbags, Avagear, and Avalung. Avalanche floatation devices are designed to prevent asphyxiation by reducing the depth of burial in an avalanche. Vendors have come up with various air bag models that are designed to deploy automatically. They are also adding features to airbags such as wireless activation remote,” says Abhay Sinha, Lead Analyst, New Coverage, Technavio Research.

Avalanche airbags are the most popular products in the avalanche safety gear market, occupying a market share of 61%. Avalanche airbags are able to reduce deaths due to suffocation, as they minimize the depth of burial in the avalanche debris by keeping the avalanche victim on the surface. Moreover, the deployment of avalanche airbag is estimated to increase the chances of survival by 15%.

Global avalanche airbag market 2015-2020 ($ millions)

Source: Technavio, 2016

The key vendors in the global avalanche safety gear market are ABS, Black Diamond, K2, Mammut, and ORTOVOX. Currently, the global avalanche safety gear market is moderately fragmented, however, it is witnessing increased penetration of new players. Competition in this market is expected to intensify over the next four years due to increase in product and service extensions, innovations in technology, and M&A.

A more detailed analysis is available in the Technavio report, Global Avalanche Safety Gear Market 2016-2020.

We can customize reports by other regions and specific segments upon request.