London, 10 September 2014 – TechNavio, a global tech-focused research firm has publicized its market research report on the Social Gaming Market in the APAC Region 2014-2018.
Social gaming allows users to play games on social media platforms, networking sites or within social media applications as a form of social interaction. It also allows users to play with connected friends and chat with other players, which has enhanced the popularity of social gaming in recent years.
The high popularity of social media sites in the APAC region has contributed to a CAGR of 22.9 percent from 2013-2018 in the Social Gaming Market in the area. The latest report by TechNavio focuses on an increase in regional and global partnerships that will facilitate growth in the social gaming market.
“Many vendors are choosing the partnership route to enter the market in various countries in the APAC region. Though this is not a new trend, it has certainly intensified during the past two to three years. All countries in the APAC region have diverse socio-cultural demographics. Vendors are also attempting to gain a thorough understanding of this wide variety of demographics,” says Faisal Ghaus, Vice President of TechNavio.
Key Information Covered in the Report:
Market segmentation, size and forecast through 2018
Market Growth Drivers:
- Popularity of Freemium Business Model
- For a full detailed list, view our report.
Market Challenges:
- Diversity among Consumers
- For a full detailed list, view our report.
Market Trends:
- Increased Regional and Global Partnerships
- For a full detailed list, view our report.
Key Vendors:
- GungHo Online Entertainment Inc.
- King Digital Entertainment plc
- Rekoo
- Tencent Holdings Ltd.
- Zynga Inc.
Other Prominent Vendors:
- CrowdStar
- DeNA
- Gameloft
- GREE
https://www.technavio.com/%3Cp%3E%3Ca%20href%3D%22http%3A//www.technavio….
