According to the latest market research study released by Technavio, the professional development market in Europe is expected to grow at a CAGR of more than 4% during the forecast period 2016-2020.
This market research report by Technavio provides an in-depth analysis of the market in terms of revenue and emerging market trends. The report also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.
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Technavio research analysts categorize the professional development market in Europe based on end-users:
Professional development market in Europe shares by end-users 2015
|
K-12 |
60.08% |
|
Higher education |
21.40% |
|
Pre K-12 |
18.52% |
Source: Technavio
Professional development market in Europe in K-12 segment
The professional development market in Europe in K-12 segment accounted for around 60% of the total market share in 2015 and is anticipated to grow at a consistent pace during the forecast period. With several technological advancements in teaching methods, the educators are increasingly looking into teaching techniques that are more interactive, involve student engagement and collaboration, and employ multi-media and graphic content. Such requirements have propelled teachers to have a thorough research-backed knowledge on different teaching methods and digital skills. They are adopting online professional development courses that not only make them professionally competent but also allow for flexibility in terms of time along with customization of courses as per their requirements.
“At present, several K-12 educators who teach STEM subjects are focusing on professional development for acquiring deeper subject knowledge. Besides digitalization of classrooms, teachers are also undertaking professional development courses to introduce interdisciplinary techniques in STEM education. Apart from STEM education, teachers are also enrolling in English language learning professional development courses to help immigrant students grasp English as a second language,” says Jhansi Mary, a senior analyst at Technavio for research on K-12 and higher education.
Professional development market in Europe in higher education segment
The professional development market in Europe in the higher education segment will grow steadily during the forecast period. With the huge surge in the skill gap in Europe, employers are emphasizing on the need for improvement in critical thinking, communication, teamwork, collaboration, and problem-solving skills of students. These practices provide students not only with the required expertise but also makes them employment-ready. Educators are now utilizing online platforms and taking video tutorials on various subjects to improve their skills and teaching methods. Approximately 42% of colleges and universities in Europe have subscribed to Lynda.com for video tutorials on various subjects. Virginia Tech University supplements its traditional curricula with video training for both educators and students for their professional growth.
Educators are increasingly resorting to online learning as it is cost-effective, flexible, and more engaging. With the surge in Internet penetration and accessibility to smart devices, increasing number of educators are adopting web-based professional development for their advancements. Growing number of teachers are incorporating ICT into their curriculum to deliver courses through emerging teaching modes such as flipped classrooms, blended courses, virtual laboratories, and simulations.
Professional development market in Europe in pre-K segment
The professional development market in the pre-K education segment occupied more than 18% of eth total market share and is expected to grow moderately during the forecast period. The pre-K segment requires teachers that are qualified in the field of early childcare as it is a crucial stage that plays a significant role in the growth and development of the child. Apart from federal programs that aim at improving skill sets and efficiency of teachers, there are other programs that teachers voluntarily enroll in to strengthen their teaching skills. The pre-K professional development courses focus on teaching teachers on how to improve elementary mathematics, and language and literacy skills of students. Pre-K educators are increasingly adopting technology-based tools like virtual training and online courses while pursuing professional development courses. Online professional development courses and webinars allow educators to undertake courses at their pace and customize them as per their requirements. Apart from learning online, pre-K teachers are also utilizing online communities and forums to gain feedback and insights about their teaching methods as well as share teaching resources. As number of teachers adopt online and web-based professional development methods, the professional development market in the pre-K education segment in Europe will gain traction in the coming years.
The top leading vendors operating in the professional development market in Europe are:
- Discovery Education
- Edmodo
- McGraw-Hill Education
- Pearson Education
Other prominent vendors in the market include Cambridge English Teacher, CAST Professional Learning, Creative Education, Creativity Workshop, Digital Learning Tree, ETI Malta, ETS Global, Goethe-Institut, Houghton Mifflin Harcourt, Kaizen Teaching School Alliance, Learners Edge, Lynda.com, and Regent.
A more detailed analysis is available in the Technavio report titled, ‘Professional Development Market in Europe 2016-2020’. Technavio also customizes reports by other regions and specific segments upon request.
Other related reports:
- Professional Development Market in the US 2016-2020
- Professional Online Courses Market in India 2016-2020
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