Popularity of Big Data Boosting Growth in the IT Market in Africa: Technavio Report

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  • The key vendors in the IT market in Africa 2015-2019 are Accenture plc, Dimension Data Holdings, Google Inc., Hewlett-Packard (HP) Co., IBM Corp., Microsoft Corp., and SAP AG

London, 15 June 2015: Technavio, an independent tech-focused global research firm, has announced the publication of its market research report on the IT market in Africa 2015-2019. The growing use of technology in the healthcare industry is a key trend observed in this market. Recent developments in the field of IT and medical technology have benefited the healthcare industry across Africa. Cloud computing, social networking, 3D printing, mobility, and analytics are examples of technological advancements that boost growth in the healthcare industry. The IT market in Africa is expected to increase at a CAGR of 10.42% during the forecast period of 2014-2019.

Market growth is enhanced by the increasing political stability across various African countries. This newly found political stability allows many foreign companies to invest in the IT market in Africa. Investments made by various established IT companies in Africa provide a platform for small and medium-sized enterprises (SMEs) to sustain their businesses in the long run.

“Africa is focused on gaining visibility in the global market by capturing the latest technology trends. As the Big Data analytics has already been developed in the global market, implementing the same in Africa is presumed to be less challenging because of proven benefits observed in the global market,” says Faisal Ghaus, Vice President of Technavio Research.

“Data proliferation is happening rapidly in emerging countries, such as Nigeria, Kenya, and Morocco, which is driving the need for new mechanisms and new technology to put data to good use.”

To define the market conditions in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance. 

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