London, 13 August 2015: Technavio, the independent tech-focused global research firm, has published a report on the global vitamin B-complex ingredients market 2015-2019, which is expected to grow at a CAGR of 4.03% during the forecast period of 2014-2019.
A rise in the disposable income levels of end-consumers coupled with the growing demand for value-added F&B products are expected to contribute to the market growth. Rapid changes in lifestyles of people across the world and lack of balanced diets are leading to a rise in vitamin-deficiency-caused health disorders, which are likely to lead to a rise in demand for supplements and vitamin-fortified foods.
“Online sales of vitamin supplements is surging due to increased effort of retailers to shift online to gain better visibility and offer convenience of purchase,” says Faisal Ghaus, Vice President of Technavio.
“A number of websites, such as Healthkart.com, vitacost.com, and vivavitamins.com, are now offering vitamin health drinks, products, and supplements for online purchase.”
Key Market Drivers
- Increase in Aging Population
- Increased Awareness of Lifestyle Diseases
- Use of Vitamin B-complex Ingredients in Animal Feed
- Growing Application in Cosmetics Industry
Key Market Trends
- Increased Use of Fortified Foods
- Increased Use of Naturally Sourced Vitamin Products
- Growth of E-commerce Sector
- Increased Product Diversification through M&A
Key Market Vendors
- Adisseo France
- Amway
- Archer Daniels Midland (ADM)
- BASF
- DuPont Danisco
- DSM
- Lonza
To define the market circumstances in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
https://www.technavio.com/%3Cp%3EIf%20you%20are%20interested%20in%20more%…
