New IPIN Applications to Accelerate Growth in the Global Indoor Positioning and Indoor Navigation Market: Technavio Report

Renewable energy

 

  • The Global Indoor Positioning and Indoor Navigation Market is expected to grow at a CAGR of 48.37 percent during 2013-2018.

London, 20 August 2014: TechNavio, an independent tech-focused global research firm, announced today the publication of its market research report on the Global Indoor Positioning and Indoor Navigation Market 2014-2018. The use of hybrid positioning technology, which combines the best of both GPS and Wi-Fi is one such key trend. The Bluetooth Low Energy indoor tracking technique, used by many beacon devices, is emerging as a low power consuming, inexpensive alternative to conventional deployment methods.

IPIN technologies make use of sensors, magnetic positioning, and BLE technology to accurately track users inside closed spaces. It can greatly help people navigate through sprawling establishments such as hospitals, museums, and university campuses.

“IPIN technology comes with a very low implementation cost and zero uncertainty. As customers are delivered content based on data gathered and analyzed from their own location information, success of campaign is ensured by spending very little,” says Faisal Ghaus, Vice President of TechNavio Research.

To define the market conditions in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance. 

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