Microsoft Identified as a Dominant Vendor in the Global Messaging Platform Market: TechNavio Report

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Key Vendors include IBM Corp., and Oracle Corp.

Today, TechNavio, the independent London-based global research firm shared its research findings from its latest report on the Global Messaging Platform Market. The report identifies ‘Microsoft’ as a dominant vendor in this market. The findings are for the forecast period 2014-2018.

Microsoft’s product portfolio, which includes the Microsoft Exchange Server, is the leading platform in the Enterprise Messaging Platform market. This email-based collaborative communications server is helping organizations lower IT costs by improving storage utilization and simplifying data management. IBM and Oracle are the closest competitors to Microsoft, who both have a major presence in this market and help in increasing the industry benchmarks by offering quality products.

Globally, the Messaging Platform market is a highly consolidated market due to the presence of few vendors, thereby creating intense competition in the market. Moreover, the competition among existing vendors will be intensifying during the forecast period due to the entry of new players. This is leading to vendors coming out with technological advancements and improving customer experience, so that they can maintain a competitive edge in this market.

To determine the scenario for these vendors in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance. 

If you are interested in more information on this topic and our upcoming research on Global Messaging Platform Market 2014-2018, please send an e-mail to media@TechNavio.com

 
 About TechNavio

TechNavio is a leading technology research and advisory company with a global coverage. We focus on emerging technology trends that can shape the market. We identify and explain these trends to our customers to help them take better decisions.

TechNavio models the trends using a mix of quantitative and qualitative tools in its proprietary research methodologies. We build forecasts across market segments and geographies based on the trends identified. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a changing market scenario.

TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape of Global Messaging Platform Market. Our analysts obtain the information using a combination of the bottom-up and top-down approaches, besides using in-house market modeling tools. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

Decision makers and influencers in sales & marketing, strategy, product and R&D teams rely on research from TechNavio. We have a large and growing base of happy customers worldwide. Our customers include technology suppliers, end users, consulting companies, investment firms and research institutes.

Founded in 2003, TechNavio has about 200 analysts globally. We cover more than 500 technologies across 80 countries. Our analysts are closely monitoring the market every day by talking to all the industry participants. We have proprietary databases that provide us with a complete perspective of the market. TechNavio develops over 2000 pieces of research deliverables every year.

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