Introduction of High-tech Fabrics Boosting Growth in the Global Sports Apparel Market: Technavio Report

Renewable energy

 

London, 17 December 2014: TechNavio, the independent tech-focused global research firm, has published a report on the Global Sports Apparel Market 2015-2019, which is expected to grow at a CAGR of 4.32 percent during the period 2014-2019.

The demand for women’s sports apparel across the globe is increasing because of increased women-specific sports events, such as women’s cricket, women’s hockey, and others. The market is witnessing high growth in the APAC region because of the increased demand for women’s sports apparel for running, yoga, aerobics, and training activities. Vendors are increasing their focus on introducing fashionable sports apparel in the market specifically tailored for women. Leading brands are coming up with new product lines for women.

“The growing interest in energy-related fabric development results in a new class of materials being innovated, which focuses on blood circulation and muscle recovery to enhance energy and wellness of users,” says Faisal Ghaus, Vice President of TechNavio.

“Rapidly changing technology and changes in consumer preferences are forcing vendors to deliver unique solutions to survive the ongoing commoditization.”

Key Market Drivers

  • Rise in Disposable Income Levels and Living Standards
  • Growing Awareness about Healthy Lifestyles
  • Growing Interest in Sports
  • Increased Demand from Developing Economies

Key Market Trends

  • Introduction of High-tech Fabrics
  • Increased Demand for Activewear
  • Digital Consumerism
  • Demand for Women’s Sports Apparel

Key Market Vendors

  • Adidas AG
  • lululemon athletica Inc.
  • Nike Inc.
  • Puma SE
  • Under Armour Inc.

To define the market circumstances in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

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