London, 16 January 2015 – TechNavio has announced the publication of a new market research report on the Intimate Wear Market in China, which is expected to grow at a CAGR of 17.99 percent from 2014-2019.
About the Report
According to the latest report from TechNavio, over the years, consumers have shifted their preference from very basic intimate wear to fashionable lingerie. This change in consumer preference has significantly impacted the Chinese market, and has precipitated the launch of many different options for intimate wear.
“Globalization has had a huge effect on the fashion industry in China. The young female population is investing significant amounts of time and money to stay up-to-date with the latest fashion trends, which directly impacts the Intimate Wear Market in China,” says Faisal Ghaus, Vice President of TechNavio.
Furthermore, the market is expected to witness dominance of basic intimate wear products. Although the market penetration of categories like thermal wear and loungewear will increase, the dominance of basic intimate wear products will be unaffected by these innovations.
“Though consumers will spend on purchasing new types of products, at the same time, they will show growing interest for ‘bare necessity’ products, as the market is expecting the emergence of new trends with respect to fabric and design.”
Key Information Covered in the Report:
Market segmentation, size and forecast through 2019
Market Growth Drivers:
- Changing Consumer Preferences
- For a full detailed list, view our report.
Market Challenges:
- Fierce Competition with Increased Threat from Foreign Companies
- For a full detailed list, view our report.
Market Trends:
- Dominance of Basic Intimate Wear Products
- For a full detailed list, view our report.
Key Vendors:
- Beijing Aimer Lingerie Co. Ltd.
- Cosmo Lady (China) Holdings Co. Ltd.
- Embry Holdings Ltd.
Other Prominent Vendors:
Beijing Bird fibrils Garments
Lingerie-Factory
Shanghai Three Gun
https://www.technavio.com/%3Cp%3E%3Ca%20href%3D%22http%3A//www.technavio….
