Innovative Camera Features to Drive Growth in the Digital Still Camera Market in the APAC Region: Technavio Report

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London, 27 August 2014: TechNavio, the independent tech-focused global research firm, has published a report on the Digital Still Camera Market in the APAC Region 2014-2018, which is expected to grow at a CAGR of 0.66 percent during 2013-2018.

Digital cameras offer more simplicity in function than the traditional analog cameras. The manufacturers are focusing towards providing digital cameras with high-quality image resolution, zoom lenses, and expandable memory storage.

“The Digital Still Camera market in the APAC region is witnessing an increase in the demand for personalized digital cameras” says Faisal Ghaus, Vice President of TechNavio.

“Moreover, Purchases of new cameras in the coming years are likely to be influenced by the incorporation of new technologies such as touchscreen user interface, high-definition video, wireless connectivity, advanced image detection, and improved zoom lenses.”

Key Market Drivers

  • Increase in Demand for MILCs
  • Increased Replacement of Old Cameras
  • Penetration of Social Media
  • Decline in Price of Low-end Digital Cameras

Key Market Trends

  • Increase in Demand for Personalized Digital Cameras
  • Introduction of Digital Cameras with Innovative Features
  • Shift in Demand from Developed Nations to Developing Nations
  • Increase in DSLR Camera Sales
  • Rise in Price of High-end Digital Cameras

Key Market Vendors

  • Canon Inc.
  • Nikon Corp.
  • Panasonic Corp.
  • Samsung Electronics Co. Ltd.
  • Sony Corp.

To define the market circumstances in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

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