London, 29 September 2014 – TechNavio, a global tech-focused research firm has announced the publication of its market research report on the Organized Retail Market in India 2014-2018.
About Organized Retailing
Organized retailing is the process of selling goods or merchandise under one roof in a fixed location such as a departmental store, hypermarket or supermarket. It can also include internet retailing. The Organized Retail Market in India is expected to grow at a CAGR of 24.26 percent during the forecast period.
About the Report
The latest report by TechNavio focuses on increased urbanization and a rise in disposable income among consumers in the past few years that has spearheaded the growth of the organized retail business in India. The report also pinpoints social media, which is increasingly being used by retailers to influence consumer buying decisions, as a huge force behind market growth.
“It is expected that many retailers will use social networking sites to increase their consumer base, improve brand visibility and otherwise gain marketing and sales advantages over their rivals. Social media also helps retailers come up with new and innovative ways like social shopping and social commerce to influence their consumers,” says Faisal Ghaus, Vice President of TechNavio.
Key Information Covered in the Report:
Market segmentation, size and forecast through 2018
Market Growth Drivers:
- Increased Urbanization and Rise in Disposable Income
- For a full detailed list, view our report.
Market Challenges:
- Popularity of Mom-and-Pop Stores
- For a full detailed list, view our report.
Market Trends:
- Increasing Social Media Adoption by Retailers
- For a full detailed list, view our report.
Key Vendors:
- Future Group
- Landmark Group
- Pantaloons Retail
- Reliance Retail
- Shoppers Stop
Other Prominent Vendors:
- 99labels.com
- Adidas
- Amazon.in
- Archies
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