London, 13 July 2015: Technavio, the independent tech-focused global research firm, has published a report on the global phytosterol market 2015-2019, which is expected to grow at a CAGR of 7.65% during the forecast period of 2014-2019.
Phytosterol’s application in the prevention of cardiovascular diseases is a major factor that drives growth in this market. Phytosterols act as inhibitors and prevent cholesterol absorption by the small intestine. This inhibition of cholesterol absorption reduces the level of cholesterol in the circulating blood and in turn reduces the risk associated with heart diseases. This is the major factor which will force people to purchase phytosterol-fortified products, thereby increasing its sales.
“Cholesterol is the root cause of many health issues. People consume more junk food nowadays, which leads to accumulation of cholesterol in the human body. Excessive amount of cholesterol affects the heart adversely and also cause problems associated with excess weight or obesity,” says Faisal Ghaus, Vice President of Technavio.
“These problems are generally exhibited by people living in developing economies as these are the places where the disposable incomes of people are increasing and people spend money on unhealthy foods.”
Key Market Drivers:
- Favorable Regulatory Scenario.
- Prevention of Cardiovascular Diseases.
- Prevention of Cancer.
- Scope for New Product Development.
Key Market Trends:
- Health Consciousness among People of Developed Nations and Emerging Economies.
- Increased Levels of Heart Disease and Obesity in Developing Nations.
- R&D on Innovation.
Key Market Vendors:
- ADM Alliance Nutrition
- BASF
- Cargill
- Pharmachem Laboratories
- Raisio Group
To define the market circumstances in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges, and trends featuring data on product segmentations, vendor shares, growth rate by revenue, and an evaluation of the different buying criteria in the order of importance.
https://www.technavio.com/%3Cp%3EIf%20you%20are%20interested%20in%20more%…
