- Global Sports and Fitness Apps Market to grow at 23.78 percent CAGR
TechNavio, the independent London-based global research firm, today announced that increasing demand for fitness apps among women is driving the growth of Global Sports and Fitness Apps Market. The analysis is for the forecast period 2014-2018.
Statistics have reported that women are the main downloaders of fitness apps. General fitness apps, such as MapMyRun and NikeFuel, have the broadest user base in the US and Canada, and the main downloaders in these regions are women, as they are more self-conscious about their health and fitness. This is leading to them being the major adopters of fitness apps in the Global Sports and Fitness Apps market.
Speaking on this occasion, one of the senior analyst and co-author of this report said, “A majority of these apps are downloaded in the Americas market due to increase in health and fitness concerned population, and smart phone adoption, primarily in the UK, France, and Germany. However, due to the growing population and changing lifestyle and disposable income of consumers in the APAC region, the growth will be coming from this region.”
To determine the scenario for these vendors in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentation, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
If you are interested in more information on this topic and our upcoming research on the Global Sports and Fitness Apps Market 2014-2018, please send an e-mail to media@TechNavio.com
About TechNavio
TechNavio is a leading technology research and advisory company with a global coverage. We focus on emerging technology trends that can shape the market. We identify and explain these trends to our customers to help them take better decisions.
TechNavio models the trends using a mix of quantitative and qualitative tools in its proprietary research methodologies. We build forecasts across market segments and geographies based on the trends identified. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a changing market scenario.
TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape of Global Sports and Fitness Apps Market. Our analysts obtain the information using a combination of the bottom-up and top-down approaches, besides using in-house market modeling tools. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
Decision makers and influencers in sales & marketing, strategy, product and R&D teams rely on research from TechNavio. We have a large and growing base of happy customers worldwide. Our customers include technology suppliers, end users, consulting companies, investment firms and research institutes.
Founded in 2003, TechNavio has about 200 analysts globally. We cover more than 500 technologies across 80 countries. Our analysts are closely monitoring the market every day by talking to all the industry participants. We have proprietary databases that provide us with a complete perspective of the market. TechNavio develops over 2000 pieces of research deliverables every year.
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