Increased Demand for Location-based Services Will Improve the Global LBS Platform Market Through 2019: Technavio

Renewable energy

 

London, 20 July 2015 – Technavio, a tech-focused research firm, has published a new report on the global LBS platform market, which is expected to grow at a CAGR of more than 22% from 2015-2019.

The latest report by Technavio indicates that LBS platforms are gaining popularity worldwide, and are being widely adopted by individual consumers. In addition, LBS applications such as location-based advertising, location-based search, location-based tracking and navigation, and location-based analytics have been deployed by enterprises across all the industry verticals.

“The increasing worldwide use of location-based service platforms for various applications such as friend finder, maps, and check-ins is driving the growth of the market,” says Faisal Ghaus, Vice President of Technavio.

The new Technavio report also delves into the LBS platform, which includes both software and hardware network infrastructure that are collectively used to calculate the position of mobiles.

“It has been estimated that almost 72% of all emergency calls are made using mobile phones. However, tracing the accurate location of the caller has become a challenge. LBS platforms help track where a call is coming from, by providing real-time information on the location of the caller in a short time span,” adds Ghaus.

https://www.technavio.com/%3Cp%3E%3Cstrong%3E%3Ca%20href%3D%22http%3A//ww…