Growth in Online Retail Sector and Online Advertising Spurring Growth in the Global Wine Market: Technavio Report

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  • The key vendors in the Global Wine Market 2015-2019 are Constellation Brands Inc., Torres SA, Treasury Wine Estates and Viña Concha y Toro S

London, 20 January 2015: TechNavio, an independent tech-focused global research firm, has announced the publication of its market research report on the Global Wine Market 2015-2019.   One major trend in this market is the increase in demand for sparkling wine. Countries such as Germany, Russia, France, and Italy reported high demand for sparkling wine. New product development and strong product innovations are expected to increase the demand for sparkling wine during the forecast period.  The Global Wine market is expected to post CAGRs of 1.36 percent and 2.86 percent, in terms of volume and revenue, respectively, during the forecast period of 2014-2019.

“Small and local vendors are finding success in reaching premium customers by making their products available online, and thus available on a national scale,” says Faisal Ghaus, Vice President of TechNavio Research.

“Increased internet penetration and growing consumer trust in internet-based vendors, combined with faster shipping services as well as the growing fragmentation of consumer choice, is a major factor of market growth.”

To define the market conditions in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance. 

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