London, 24 February 2015: TechNavio, the independent tech-focused global research firm, has published a report on the IT Services Market in Latin America 2015-2019, which is expected to grow at a CAGR of 11.55 percent from 2014-2019.
An expanding talent pool, growing domestic market, high concentration of youth and geopolitical stability are some of the reasons that foreign investors are investing heavily in Information Technology Outsourcing in Latin America. The availability of high-quality low-cost services 24/7 is expected to foster the growth of the market in the coming years.
“The growing trend of online shopping and e-commerce has resulted in mobile advertising and digital marketing gaining prominence,” says Faisal Ghaus, Vice President of TechNavio.
“Argentina is one of the leading economies and an early adopter of mobile advertising in Latin America, which is further boosted by investment across various industry verticals.”
Key Market Drivers
- Increased Adoption of Offshore Business Practices
- Increased Broadband Penetration
- Increased IT Demand from Government Sector
- Increased Centralization of Data Centers
- Increased Adoption of Latest IT Initiatives
Key Market Trends
- Growth in Mobile Advertising and Digital Marketing
- Growing Need for Mobile Applications
- Expansion of Telecom Companies into IT Services Market
- Increased Adoption of Big Data
- Increased Adoption of Green IT Solutions
Key Market Vendors
- Accenture plc
- Capgemini S.A.
- Hewlett-Packard Co.
- International Business Machines Corp.
- Sonda S.A.
To define the market circumstances in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
https://www.technavio.com/%3Cp%3EIf%20you%20are%20interested%20in%20more%…
