This market research report presents a detailed segmentation of the global sports equipment market by product type (ball sports, adventure sports, fitness equipment, and golf equipment) and by retail formats (specialty and sports shops, department and discount stores, online retail, and others). It outlines the market shares for key regions such as APAC, Europe, North America, and ROW. The key vendors analyzed in this report are Adidas, Amer Sports, Jarden, Mizuno, Nike, and Under Armour.
Technavio’s market research analysts estimate the global sports equipment market, to grow at a CAGR of around 3% between 2016 and 2020. The growing importance of healthy lifestyle is one of major factors driving the demand for fitness-related sport equipment. North America leads the global market for sports equipment, accounting for 38% of the total market share. People in the region are engaging in one or the other sporting activity to remain fit and healthy, which is boosting the growth of the sports equipment market.
The new market research report from Technavio provides a breakdown and analysis of the sports equipment segments by technology.
“One of the interesting trends that this market is witnessing is the growing demand for lightweight sports equipment. Advanced lightweight sports equipment help consumers yield high performance owing to their excellent stiffness and high strength. Also, they give full control to the user over the equipment and provide them with a high level of flexibility. Vendors are replacing traditional metal, wood, and steel with carbon fibre in modern sports equipment,” says Brijesh Kumar Chaubey, Lead Analyst, Consumer & Retail, Technavio Research.
The ball sports segment dominates the sport equipment market, with a market share of around 24%. The global popularity of sporting events such as cricket, basketball, and football is the key growth driver for this segment. This research report anticipates the ball sports equipment market to reach a market value of around US $20 billion by the end of 2020.
The leading vendors in the global sports equipment market include Adidas, Amer Sports, Jarden, Mizuno, Nike, and Under Armour. This market is highly fragmented due to the presence of numerous small and large vendors. With rising competition, the industry has been witnessing consolidation wherein smaller entities are being acquired by or merged with major players.
A more detailed analysis is available in the Technavio report, Global Sports Equipment Market 2016-2020.
We can customize reports by other regions and specific segments upon request.
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