Growing Demand for Sustainable Packaging Triggering Growth in the Packaging Market in North America: Technavio Report

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  • The key vendors in the Packaging Market in North America 2015-2019 are Amcor Ltd., Ball Corp., Crown Holdings Inc., International Paper Co. and Rock-Tenn Co.

London, 07 January 2015: TechNavio, an independent tech-focused global research firm, has announced the publication of its market research report on the Packaging Market in North America 2015-2019.   One major trend emerging in this market is the increase in demand for plastic packaging products. This share is growing primarily because of the increasing preference of consumers and industrial buyers for the convenience, durability, and versatility offered by plastic packaging products. Plastic containers are lightweight, which helps reduce shipping and handling costs for vendors. The Packaging market in North America is expected to witness a CAGR of 2.94 percent in terms of revenue during the forecast period of 2014-2019.

An increasing number of consumers in the US consider packaging important because of the protection for the product as well as for aesthetic value, leading to increased contribution to the market revenue each year. The demand for fragrances, hair colorants, and makeup products is increasing, especially among young people, and driving the growth of the Packaging market in North America.

“Vendors are investing in R&D to develop packaging materials that can be recycled and which are resistant to friction, moisture, and heat,” says Faisal Ghaus, Vice President of TechNavio Research.

“The growing preference for sustainable packaging, especially in developed countries with more established environmental regulations, will limit the potential for conventional foamed plastic protective packaging to some extent.”

To define the market conditions in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance. 

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