This market research report includes a detailed segmentation of the global vinegar market by type (distilled vinegar, cider vinegar, and specialty vinegar), by flavor (apple, herbs, garlic, raspberry, and others), by distribution channel (supercenters, large grocery stores, mass merchandisers, warehouse clubs, and others), and by geography (Western and Southern Europe, APAC, the Americas, Northern and Eastern Europe, and ROW). The key vendors analyzed in this report are Australian vinegar, Bizen, Fleischmann’s Vinegar, Kraft, Heinz, Mizkan, and Shuita.
Technavio’s market research analysts estimate the global vinegar market, to grow at a CAGR of around 6% between 2016 and 2020. Growing interest in cooking different types of foreign cuisines as well as ethnic cuisines has led to the augmented purchase of different dressings, which includes vinegar as one of the essential ingredients. Europe accounts for 77% of the global vinegar market, owing to the augmented demand for Modena balsamic vinegar, especially in regions like Italy and Spain.
The new market research report from Technavio provides a breakdown and analysis of the vinegar segments by technology.
“Of late, there is rising demand for natural and organic sausages and dressings, thanks to the growing inclination towards healthier lifestyles. Consumers perceive organic sauces and dressings to be safer and healthier than processed foods, irrespective of their high costs. The consumer demand for products made of natural or organic ingredients that promote health and weight management is on high rise. Being a major ingredient used in organic and natural sauces and dressings, vinegar market is expected to witness huge boost during the forecast period,” says Vijay Sarathi, Lead Analyst, Food & Beverages, Technavio Research.
Technavio market research analysts have estimated the white distilled vinegar segment to account for an impressive market share of more than 68% by 2020. Much of this segment’s growth can be attributed to the augmented use of white distilled vinegar in applications like cooking, baking, pickling, and meat preservation. Also, its usefulness in cleaning, medicines, and laboratory applications will foster its adoption during the estimated period.
The key vendors in the global vinegar market include Australian vinegar, Bizen, Fleischmann’s Vinegar, Kraft, Heinz, Mizkan, and Shuita. This market is highly fragmented because of the presence of numerous small and large vendors. The providers in this market compete on the basis of factors such as price, quality, product differentiation, distribution, and promotion to gain maximum market prominence during the forecast period. The intense level of competition in this market and the declining profit margins constitute significant risk factors for the vendors as they negatively affect their revenue generating capacity.
A more detailed analysis is available in the Technavio report, Global Vinegar Market 2016-2020.
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