This market research report presents segmentation of the global savory snacks market by product (potato chips, extruded snacks, nuts and seeds, traditional snacks, popcorn, pretzels, and meat snacks) and by geography (Americas, APAC, Europe, and MEA). Key findings also include an analysis of the leading vendors such as PepsiCo, Calbee Foods, ConAgra, General Mills, and Kellogg.
Technavio’s market research analysts estimate the global savory snacks market to grow at a CAGR of 4% between 2015 and 2019. Changes in consumers’ taste preferences is one of the key factors driving this market’s growth. The Americas is the largest revenue contributor in the global market for savory snacks, with the US as the market leader in this region. Much of this region’s growth can be attributed to the evolving taste preferences for snacks items.
The new market research report from Technavio provides a breakdown and analysis of the savory snacks segments by technology.
“One of the interesting trends gaining momentum in this market is the rising demand for low-calorie snacks. For instance, Lay’s Light, Baked Lay’s, and Lay’s Kettle Cooked are some of the popular low-calorie and low-fat snacks. Vendors are focusing on offering such snacks that are rich in nutrition and have high indulgence quotient by taste. The introduction of wheat and oats as snacks ingredients has enriched the nutritious benefits of savory snacks,” says Sriram Mohan, Lead Analyst, Food & Beverage, Technavio Research.
Potato chips were the largest contributors to the global sales of savory snacks and is expected to lead the global market until the end of the forecast period. This segment is expected to reach around USD 36 billion by the end of 2019. The increasing per capita consumption in the developed regions like North America and Europe is driving the growth of this segment.
The leading vendors in the global savory snacks market include PepsiCo, Calbee Foods, ConAgra, General Mills, and Kellogg. The market is highly fragmented due to the presence of large and small vendors. During 2014, the leading vendors contributed nearly 30% of the global revenue. The market is predicted to witness a number of mergers and acquisitions during the forecast period.
A more detailed analysis is available in the Technavio report, Global Savory Snacks Market – Market Research 2015-2019.
We can customize reports by other regions and specific segments upon request.
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