Global RTLS in Sports Market – Trends, Forecast, and Growth Prospects Now Available from Technavio

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According to the latest market research study released by Technavio, the global RTLS market in sports sector is expected to grow at a CAGR more than 36% during the forecast period 2016-2020.

This market research report by Technavio provides an in-depth analysis of the market in terms of revenue and emerging market trends. The report also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.

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Technavio research analysts categorize the global RTLS in sports market based on technology:

Global RTLS in sports market shares by technology 2015

RFID

40.00%

Wi-Fi

35.00%

Other (Bluetooth, GPS, UWB, and ZigBee)

17.00%

Barcodes and QR codes

8.00%

                                                                            Source: Technavio

The top three revenue contributing technology segments are discussed below:

RFID

In 2015, the RFID segment occupied the maximum share of around 40% in the global RTLS market in the sports sector and is expected to grow at a high CAGR of around 37% during the forecast period.

In the sports market, RFID tags are mostly used for asset tracking and sports performance management. They help to improve the efficiency and effectiveness in the performance of athletes. Also, the cost of RFID tags is declining rapidly because of the upsurge in adoption and competition among various vendors in the industry, which will be a major contributor to the market’s growth,” says Abhishek Sharma, an Industry analyst at Technavio for research on machine to machine and connected devices.

The RFID segment can be further characterized into active and passive RFID. The active RFID segment has penetrated the market, while the passive RFID segment is anticipated to grow owing to the development of new applications.

Wi-Fi

The Wi-Fi segment is expected to be the fastest-growing segment in the global RTLS market in sports sector, posting a CAGR of around 39% during the forecast period. There is a considerable global demand for Wi-Fi based RTLS systems as the adoption of Wi-Fi technologies will grow swiftly during the forecast period. Currently, Wi-Fi-based RTLS is the first solution used in the field of location tracking and can be easily deployed at minimum cost. Wi-Fi RTLS will sooner or later supersede active RFID markets, as it eliminates the need for proprietary reader infrastructure. RTLS can search across several Wi-Fi networks simultaneously, which enables the location of equipment and people in distant regions.

Barcodes and QR codes

Barcode and QR code scanners ensure correct barcode reading and data transmission. The tags are used to identify objects to which they are usually attached. The identification process is called reading, and it is checked by specific sensor devices, which are called readers. The purpose of tags is to ease and increase the correctness of the identification process. This process can be optical, as in the case of barcodes and QR codes, or it can be RF-based as in the case of microwave car-plate recognition systems and RFID. RTLS tags are used in the sports market for indoor asset tracking. Most enterprises are currently using RTLS to track assets and using RTLS also helps them increase efficiency and reduce costs. Cellular networks and satellites are frequently used to track assets on a real-time basis in factories and warehouses, but the weak signal strength of GPS may make it difficult for enterprises to track assets in such environment. So, low-cost RFID tags and barcodes are used to track assets in these controlled environments.

The top leading vendors operating in the global RTLS market in sports sector are:

  • Catapult Sports
  • ChyronHego
  • Quuppa
  • STATSports
  • Zebra

Other prominent vendors in the market include AeroScout, Awarepoint, Bespoon, Decawave, HID, Identec Solutions, Idolink, Kinexon Precision Technologies, Mojix, OATSystems, Plus Location Systems, Q-Track, Sewio, ThingMagic, and Tyco Security Products.

A more detailed analysis is available in the Technavio report titled, ‘Global RTLS Market in Sports Sector 2016-2020’. Technavio also customizes reports by other regions and specific segments upon request.

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