Technavio, a tech-focused market research firm, has published a new report on the global popcorn market, which is expected to grow at a CAGR of close to 8% during the forecast period 2017-2021.
Based on geographical segmentation, Technavio market researchers categorize the global popcorn market into the following key regions: the Americas, APAC, and EMEA.
Source: Technavio
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Top three contributors for the global popcorn market are elaborated below:
Popcorn market in the Americas: According to Technavio’s market research analysts, the Americas is likely to continue its domination over the global popcorn market through 2021. The market in this region is led primarily by the US, with RTE popcorn being the most consumed variant of the product. Growing awareness of the health benefits from consuming popcorn is the major driver impacting the market growth in North America. Canada, the fifth largest market for popcorn in the world, is also witnessing an increase in popularity of RTE popcorn and convenience products.
According to Manjunath Reddy, a lead analyst at Technavio, specializing in research on food sector, “Many new products featuring innovative flavors are being launched in the US and Canada. 479° launched a coconut and caramel flavored artisan popcorn, while Gary Poppins added cheddar and caramel popcorn to its product line. Amplify Snack Brands launched two new flavors, jalapeno and dusted dark chocolate, under its Skinny Pop brand.
Popcorn market in EMEA: Popcorns account for the smallest segment of the snacks market in Europe. However, due to various factors such as the growing awareness of health benefits from the consumption of popcorn, the increasing number of movie theatres in Europe, and the launch of many new products with innovative flavors, the market is expected to experience steady growth during the forecast period.
Popcorn market in APAC: APAC is projected to experience the fastest growth among all geographic segments of the global popcorn market during the forecast period. The main factors that will drive the growth of the market are rising disposable income and increasing consumption of snacks. The popcorn market in APAC has a huge growth potential due to the presence of large movie industry in India and China. Product and packaging innovation along with healthier new flavors are some of the key trends in the popcorn market in APAC.
The leading vendors operating in the global popcorn market are:
- Conagra Brands
- Snyder’s-Lance (Diamond Foods)
- PepsiCo (Frito-Lay)
- Amplify Snack Brands
- Weaver Popcorn Company
Other prominent vendors in the market include Aramidth International, Butterkist, Angie’s Artisan Treats, Fiddle Faddle, Cape Cod, Hain Celestial, Trail’s End, Popcorn, Indiana, KuKuRuZa Gourmet Popcorn Company, Cobs Popcorn, Joe’s Gourmet Foods, Propercorn, Metcalfe’s Food Company, and Quinn Foods.
A more detailed analysis is available in the Technavio report titled, ‘Global Popcorn Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.
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- Global Coffee Pods Market 2017-2021
- Global Commercial Meat Processing Equipment Market 2017-2021
- Global Probiotics Market 2017-2021
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