According to the latest market research study released by Technavio, the global mushroom market is expected to grow at a CAGR of more than 8% during the forecast period 2016-2020.
This market research report by Technavio provides an in-depth analysis of the market in terms of revenue and emerging market trends. The report also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.
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Technavio research analysts categorize the global mushroom market based on product type:
Global mushroom market share by product type 2015
|
Fresh mushroom |
89.15% |
|
Canned mushroom |
6.10% |
|
Dried mushroom |
4.75% |
Source: Technavio
Global fresh mushroom market
The easy availability of mushroom-growing kits called mushroom bags in supermarkets and hypermarkets is generating interest among the urban households. Young professionals and couples are using these kits to start mushroom farming in their houses, while few have taken this up as a hobby. However, in-house mushroom farming is still at a young stage and cannot fulfil the requirements of the households in the coming years as the demand for fresh mushrooms is more than that produced in-house. Besides, in-house farming of fresh mushroom also requires patience and time.
“Fresh and healthy food products that need less time in preparation drives the market growth. The growing awareness of organic mushroom farming and its economic importance is the major factor that influences the domestic production of fresh mushrooms. In addition, the upsurge in mushroom farm tours and knowledge about the benefits of mushrooms and their types is also helping the domestic manufacturers to start mushroom farming,” says Manjunath Reddy, a lead analyst at Technavio for research on food.
Consumers are interested in spending a good amount of their income on fresh mushrooms. Retail chains are significantly boosting the demand for fresh mushrooms as they provide well-stocked inventory and better customer service, which in turn will stimulate the demand for fresh mushrooms.
Global canned mushroom market
The frantic lifestyles of consumers and the need for leisure have increased the demand for convenience food products. The requirement for convenience food has led to the growth of the canned mushrooms segment as vendors are introducing products that require minimal time for preparation. They are also using appropriate packaging solutions to provide convenience to consumers. An upsurge in the number of single people and rise in social gatherings or parties are some of the other factors for the augmented demand for canned mushrooms. Further, the demand for convenience, such as for single-serving containers of canned mushrooms, has also resulted in an extensive array of products for sale with many of them from foreign suppliers. Canned mushrooms don’t spoil easily and tend to have lower handling and transportation costs than fresh ones; this results in the expansion of the geographical reach of markets.
Global dried mushroom market
Dried mushrooms do not need refrigeration as they have unlimited shelf life, which allows flexible portion sizes, leaving no waste. Dried mushrooms are usually available sliced, which leads to an ease in implementation and reconstitution in recipes.
The top leading vendors operating in the global mushroom market are:
- The Mushroom Company
- Monaghan Mushrooms
- Hughes Mushroom
- Bonduelle
- Okechamp
Other prominent vendors in the market include Agro Dutch Industries, Costa, Drinkwater Mushrooms, Giorgio Fresh, Highline Mushrooms, Mushroom Farmers of Pennsylvania, and Phillips Mushroom Farms.
A more detailed analysis is available in the Technavio report titled, ‘Global Mushroom Market 2016-2020’. Technavio also customizes reports by other regions and specific segments upon request.
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