The global mosquito repellent market was valued at almost USD 9 billion in 2016 and is expected to reach around USD 11 billion by 2021, says Technavio.
Technavio has announced its latest market research report on the global mosquito repellent market, under its general retail goods and services portfolio. This market analysis discusses the major drivers and key emerging trends and offers an analysis of key vendors like Godrej Consumer Products, Reckitt Benckiser, S. C. Johnson & Son, and Spectrum Brands.
According to Poonam Saini, a lead analyst for general retail goods and services research at Technavio, “Manufacturers in the market are concentrating on leveraging innovative technologies for the development of new, improved products to sustain in the highly competitive market and gain market shares.”
Vendors operating in the global mosquito repellent market are increasingly focusing on integrated marketing communications such as television, newspapers, billboards, hoardings, internet, and radio. They are also regionalizing their marketing initiatives, like TV commercials, according to different countries and regions, to connect with specific consumer segments.
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Rise in demand for organic repellents
Increased customer awareness about the harmful effects of chemicals used in household insecticides is spurring an upsurge in the demand for organic mosquito repellents in the global market. To capture this shift in preference, vendors are coming up with products that are made of natural ingredients. For instance, FIT Organic launched certified organic mosquito repellents in 2016.
Increasing demand for mosquito repellent bands and candles
Mosquito repellent bands are waterproof, anti-allergic, and are convenient to use. They are also non-toxic in nature and do not have any adverse side effects. These bands can be used by everyone and are mostly used outdoors. These mosquito repellent bands are gaining rapid popularity in countries such as the US, China, and Japan. Some of the major brands providing mosquito repellent bands are PARA’KITO, XPEL, and Odomos.
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This research report includes an in-depth analysis and market shares and sizes of the sub-segments and geography. An analysis of the key companies, including their market shares, business overview, key financials, etc. is provided in this study. This market study also provides a detailed analysis of key drivers, challenges, and opportunities influencing this market.
A more detailed analysis is available in the Technavio report titled, ‘Global Mosquito Repellent Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.
Other related reports:
- Global Home Outdoor Pest Control Devices Market 2016-2020
- Global Air Purifying Mask Market 2017-2021
- Global Residential Air Purifier Market 2016-2020
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