Global Fabric Conditioner Market – APAC to Emerge as the Fastest-growing Geographical Segment

Renewable energy


Technavio, a tech-focused market research firm, has published a new report on the global fabric conditioner market, which is expected to grow at a CAGR of close to 6% during the forecast period 2017-2021.

Based on geographical segmentation, Technavio market researchers categorize the global fabric conditioner market into the following key regions: the Americas, APAC, and EMEA.

                                                                                                                                                                      Source: Technavio

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Top three contributors for the global fabric conditioner market are elaborated below

Fabric conditioner market in APAC: The demand for fabric conditioners in the APAC region is anticipated to grow exponentially during the forecast period owing to rising urbanization, better access to organized retail outlets, and exposure to advertising. Countries like China and India are expected to be the fastest-growing markets in the world because of their healthy economic growth over the last few years.

According to Brijesh Choubey, a lead analyst at Technavio, specializing in research on cosmetics and toiletry, “Vendors such as Unilever are increasingly focusing on APAC countries and are setting up production plants and creating product portfolios to cater to the region.

Fabric conditioner market in the Americas: The demand for fabric conditioners is projected to rise with the demand for products that combine convenience and performance. Vendors in the market space are launching a number of products that are user as well as machine-friendly. Washing machine manufacturers are also launching machines that have features suited to the use of fabric conditioners, such as automatic dispensers, which is fostering the growth of the market.

Fabric conditioner market in EMEA: Europe is one of the key regions to contribute to the growth of the market due to its early adoption of fabric conditioners, and the presence of a large number of vendors offering a wide portfolio of fabric conditioners to consumers. The market in MEA is driven by growing income and awareness of the benefits of the product. Countries like Spain, Greece, and the Netherlands are some of the key revenue generators in the region.

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The top vendors operating in the global fabric conditioner market are:

  • Colgate-Palmolive
  • Henkel
  • Procter & Gamble
  • Reckitt Benckiser
  • Unilever

Other prominent vendors in the market include Church & Dwight, Kao, LG Household and Healthcare, Lion, Marico, Nakoma Products, Pigeon, PZ Cussons, Sara Lee, Sears Daily Necessities, Seventh Generation, Wipro, and Zhejiang Yuanmin Technology.

A more detailed analysis is available in the Technavio report titled, ‘Global Fabric Conditioner Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.

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