This market study report presents a detailed analysis of the key market trends and drivers that influence growth. It also segments the global cloud-based digital asset management (DAM) market by application (SaaS, IaaS, and PaaS) and by geography (the Americas, APAC, and EMEA). The leading vendors in this market are Adobe, Cognizant, EMC, HP, and IBM.
Technavio’s market research analysts estimate the global cloud-based DAM market to grow at a CAGR of 21% by 2020. Shift towards CAPEX model and increased adoption of cloud-based solutions over on premise software solutions is boosting the cloud-based DAM market. Since cloud-based solutions offer low-cost options and rapid deployment of services, they are increasingly being adopted by end users as it helps to reduce the total cost of operation. The Americas was the largest market for cloud-based DAM solutions, occupying around 51% of eth total market share. Much of this region’s growth can be attributed to the wide-scale popularity of cloud-based solutions among end users in the financial sector.
The new market research report from Technavio provides a breakdown and analysis of the sealants and adhesives segments by technology.
“The introduction of numerous integrated DAM solutions is a key trend that is gaining traction in this market. Integrated DAM solutions allow efficient managing and controlling of digital assets and provide a centralized ecosystem in organizations to access digital content using secured online networks to streamline operational and business workflows. Its ability to enhance collaborative work processes across different departmental functions in an organization will result in its increased adoption during the predicted period,” says Amit Sharma, Lead Analyst, ICT, Technavio Research
The software-as-a-service (SaaS) application segment dominated this market during 2015 and is envisaged to grow profoundly at an impressive CAGR of over 22% by 2020. SaaS is a software that can be accessed through a web browser or program interface and is deployed over the Internet. Since SaaS solutions waive initial software or hardware costs and facilitate the rapid deployment of DAM systems, they are increasingly gaining prominence among the end users.
The key vendors in the global cloud-based DAM market include Adobe, Cognizant, EMC, HP, and IBM. The market is fragmented and is witnessing an increase in M&A activities within the digital content space. The multiplicity of vendors with differentiated products has increased the level of competition in this market, and has also compelled vendors to innovate continuously to establish themselves in the market.
A more detailed analysis is available in the Technavio report, Global Cloud based DAM Market 2016-2020.
We can customize reports by other regions and specific segments upon request.
Other related reports:
