Global automotive infotainment market expected to reach over 118 million production units by 2019, says Technavio

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This research report segments the automotive infotainment market by passenger cars, LCVs, and HCVs. Market projections include emerging trends and market share analysis in the leading regions of the market such as APAC, Americas, and EMEA until 2019. The key leading vendors of the market include Alpine Electronics, Continental, Denso, Harman, Panasonic, and Pioneer.

Technavio’s market research analysts estimate the global automotive infotainment market to grow at a CAGR of more than 5% between 2015 and 2019. The introduction of infotainment in mass-produced mid-segment vehicles is one of the major drivers propelling this market’s growth. APAC dominates the global market for automotive infotainment, occupying around 53% of the total market share. The region is the largest and fastest growing vehicle markets across the globe, and is expected to reach around 67 million production units by 2019.

 The new market research report from Technavio provides a breakdown and analysis of the automotive infotainment segments by technology.

“Of late, connected cars are gaining prominence among consumers as well as automobile manufacturers, owing to their advanced features like telematics, mechatronics, and artificial intelligence. These cars are equipped with wireless local area network hotspot, social media applications, internet facilities, and entertainment devices,” says Sriram Mohan, Lead Analyst, Automotive, Technavio Research.

Now-a-days, the automobile manufacturers are focusing on providing infotainment systems that limit driver distraction. They are developing passenger-concentrated entertainment and information systems to divert the attention of the driver during driving, thereby enhancing safety. Also, several manufacturers of automotive infotainment systems are expected to shift toward a PC-like architectural concept in vehicles.

The key vendors in the global automotive infotainment market are Alpine Electronics, Continental, Denso, Harman, Panasonic, and Pioneer. The market is a competitive and fragmented market with the presence of many vendors. There is increasing integration of smartphones with vehicles to enhance the in-vehicle experience of both the driver and passengers. This factor is intensifying the competition among the market players.

A more detailed analysis is available in the Technavio report Global Automotive Infotainment Market: Report Analysis 2015-2019.

We can customize reports by other regions and specific segments upon request.

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