Emergence of Social Media Analytics Spurring Growth Opportunities in the Global ESS Market: Technavio Report

Renewable energy

 

  • The key vendors in the global ESS market 2015-2019 are IBM, Jive, Communispace, Microsoft, and Zimbra.

London, 19 October 2015: Technavio, an independent tech-focused global research firm, has announced the publication of its market research report on the Global ESS Market 2015-2019.   Increased demand for a single comprehensive platform addressing all requirements such as e-mail, messaging, blogs, online communities, and wikis would force vendors to move toward multi-level support. The global ESS market is expected to grow at a CAGR of 14.66% during the forecast period of 2014-2019.

The global ESS market is in its growth stage because of an increased need for enterprise networking among employees, customers, partners, suppliers, and various other stakeholders in organizations. An increased need for enterprise productivity and a change in customer preferences for online, real-time communications are predicted to fuel the growth of the market during the forecast period.

The number of applications for ESS solutions in important industry verticals has been increasing and is a major factor driving market growth. Social software can now be used for marketing, new product development, customer care, and workforce collaboration. In any application areas, the major goal of implementing ESS is to make information more accessible and improve transparency in the organization.

“With the growing popularity of big data and analytics, one of the biggest opportunities for ESS vendors is to supply solutions that can be used in the collection of huge volumes of data and extraction of useful information to help organizations make better decisions,” says Faisal Ghaus, Vice President of Technavio Research.

To define the market conditions in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

If you are interested in more information on this topic and our upcoming research on the Global ESS Market 2015-2019, please send an e-mail to media@TechNavio.com

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