Digital Asset Management (DAM) Market – Global Market Research & Analysis Presented by Technavio

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Cognizant Technology Solutions Corp., EMC Corp. and Hewlett-Packard Co. (HP) are three key vendors highlighted in a new Technavio report

London, 04 June 2015 – Technavio has published a new report on the global digital asset management (DAM) market, which is expected to grow at a CAGR of almost 22% from 2015-2019.

Digital asset management market segmentation including service and geography

Technavio’s report analyses the solutions and products offered by market vendors and presents a comprehensive breakdown in terms of market segmentation for web content management integration and digital content management.

Additionally, analysts have segmented market projections by key geography, focusing on the APAC region, EMEA and the Americas.

“Vendors are moving to cloud-based offerings instead of on-premises solutions, as the former offer drag-and-drop functionality, mobile accessibility, and more intuitive services than on-premises offerings,” says Faisal Ghaus, Vice President of Technavio.

“Vendors are targeting companies of all sizes, offering affordable options for all business users and their digital asset needs.”

Digital asset management: Market scope and calculation of market size

This report covers the present scenario and the growth prospects for the global digital asset management (DAM) market from 2015-2019. To calculate the market size, Technavio considers revenue generated from digital content management, web media content management, and others.

Industry analysis includes:

Key Vendors:

  • Cognizant Technology Solutions Corp.
  • EMC Corp.
  • Hewlett-Packard Co. (HP)
  • IBM Corp.
  • Oracle Corp.

Market Growth Drivers:

  • Increased use of DAM across industry verticals
  • Complex management of rich media content

Market Challenges:

  • Reluctance to adopt new system
  • Integration with existing system

Market Trends:

  • Shift to software as a service (SaaS)
  • Growing demand for high-quality images

 View the Global Digital Asset Management (DAM) Market report.

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