Development of Compostable Pods Augmenting Growth in the Hot Drinks Market in the US: Technavio Report

Renewable energy

 

  • The key vendors in the hot drinks market in the US 2015-2019 are Mondelez, Nestlé SA, Starbucks Corp., and the J.M. Smucker Co.

London, 19 June 2015: Technavio, an independent tech-focused global research firm, has announced the publication of its market research report on the hot drinks market in the US 2015-2019. A key trend observed in this market is the consumers’ increasing preference for organic products. This increase in health consciousness among consumers in the US has led to an increase in the preference for organic hot drinks over carbonated beverages. These organic beverages are healthy and have considerable appeal on the premium goods front. The hot drinks market in the US is expected to grow at a CAGR of 1.68% by revenue and 1.53% by volume during the forecast period of 2014-2019.

Market growth can be attributed to the rising health concerns among consumers and the growing Asian population in the country. Factors such as increasing disposable income of the consumers coupled with their preference to try premium and foreign products also facilitate growth in the hot drinks market in the US.

“Innovations like compostable pods and capsules have become popular among coffee consumers in the US due to their convenience. This innovation not only helps solve a huge environmental issue, but also helps in the effective utilization of the by-products of coffee production,” says Faisal Ghaus, Vice President of Technavio Research.

“This pod is made of coffee chaff, which is the outer layer of coffee beans that is usually disposed of during the production process.”

To define the market conditions in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance. 

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