US & Japan are the Leading Countries in the 3D Tv Market
TechNavio, the independent London-based global research firm, shared its research findings from its latest report on the Global 3D TV Market, which finds developing countries are the greatest adopters of 3D Technology. The analysis is for the forecast period 2014-2018.
Increasing popularity of 3D programming, on-demand content and 3D channels, especially in developing countries such as China, India, and Latin America are fuelling the growth of this market. Further, higher purchasing power of the people in developing countries in recent times has resulted in an increased expenditure on consumer electronic goods. In addition, the increasing number of technologically advanced devices available in the market is triggering the demand for devices that offer multifunctional capabilities to consumers. This is leading to increasing adoption of 3D TVs and smart TVs, thereby giving a boost to the market during the forecast period.
However, the market in the developed countries such as the US, will be witnessing moderate growth during the forecast period due to the declining price of 3D TVs. With the advent of new technology, the manufacturing cost of the 3D TV will drastically reduce. Along with the decline in price, many new players will be entering the Global 3D TV market, which will be intensifying the competition among the vendors, leading to price war, especially in the developing countries, where pricing is a major issue.
To determine the scenario for these vendors in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
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About TechNavio
TechNavio is a leading technology research and advisory company with a global coverage. We focus on emerging technology trends that can shape the market. We identify and explain these trends to our customers to help them take better decisions.
TechNavio models the trends using a mix of quantitative and qualitative tools in its proprietary research methodologies. We build forecasts across market segments and geographies based on the trends identified. These forecasts and analysis are used to help our customers identify new and existing opportunities in their markets. We also help customers assess their competitive position in a changing market scenario.
TechNavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape of Global 3D TV Market. Our analysts obtain the information using a combination of the bottom-up and top-down approaches, besides using in-house market modeling tools. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
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Founded in 2003, TechNavio has about 200 analysts globally. We cover more than 500 technologies across 80 countries. Our analysts are closely monitoring the market every day by talking to all the industry participants. We have proprietary databases that provide us with a complete perspective of the market. TechNavio develops over 2000 pieces of research deliverables every year.
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