London, 03 December 2014: TechNavio, the independent tech-focused global research firm, has published a report on the Stationery and Cards Market in APAC Region 2015-2019, which is expected to witness growth with a CAGR of 6.85 percent during the period 2015-2019.

The Stationery and Cards market in the APAC region includes products such as notebooks, writing instruments, marking devices, files and folders, binders, and other miscellaneous stationery products. Many international vendors are present in the market because of the high demand for stationery and cards. To maintain quality standards in their product lines, vendors in this region invest heavily in R&D activity and cost reduction.
“Advancements in printing technologies, developments in software, and increasing demand from consumers are providing new opportunities for personalization of products, boosting value for consumers,” says Faisal Ghaus, Vice President of TechNavio.
“Vendors in the market are integrating elements that allow users to customize stationery or cards, by providing variable templates and new possibilities of creation.”
Key Market Drivers
- Demand from Developing Economies
- Change in Consumption Patterns
- Wide Acceptance of Festivals
- Surge in Domestic Consumption
Key Market Trends
- Product Innovation
- Customization
- Repositioning as Gifts
- Increase in Value-added Products
Key Market Vendors
- Sanrio Co. Ltd.
- Staples Inc.
- Top Culture Co. Ltd.
To define the market circumstances in the next 3-4 years, TechNavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.
https://www.technavio.com/%3Cp%3EIf%20you%20are%20interested%20in%20more%…
