According to Technavio’s latest market research study, the global cold pressed juices market is expected to grow at a CAGR of more than 8% during the forecast period, 2017-2021.
This report by Technavio provides an in-depth analysis of the global cold pressed juices market in terms of revenue and emerging market trends. The report also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.
Technavio research analysts categorize the market based on the product ingredient type
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The top three revenue contributing product ingredient segments are discussed below:
Global fruit and vegetable blend cold pressed juices market: Fruit and vegetable blend cold pressed juices are gaining popularity due to their low sugar and high nutrient content. The demand for fruit and vegetable blend cold pressed juice products is expected to remain high during the forecast period. Players in the market are coming up with new products to cater to the increased demand.
“Very few consumer segments are currently aware of the benefits of fruit and vegetable blend juices. This creates an opportunity for players in the market to garner huge profit margins during the forecast period through marketing and advertising activities which can increase the consumer knowledge about the benefits of these products,” says Manjunath Reddy, a lead analyst at Technavio for research on non-alcoholic beverages.
Global fruit-based cold pressed juices market: Increasing focus on maintaining a healthy lifestyle and the consumption of nutrient-rich foods is propelling the demand for fruit-based cold pressed juices in the global market. Vendors are focusing on the development of new and innovative flavor combinations in an attempt to leverage the evolving consumer preference and gain market shares. Many of these new products are based on exotic fruits such as dragon fruit and cranberry.
Global vegetable-based cold pressed juices market: Vegetable-based juices contain less sugar content than fruit-based juices, and this makes vegetable-based juices dearer to health-conscious consumers. In addition, it is believed that the increased consumption of vegetables helps prevent several chronic diseases. Thus, consumers are increasingly demanding more vegetable-based juice cleanses.
The top vendors operating in the global cold pressed juices market are:
- Hain Celestial
- PepsiCo
- Suja Life
- Starbucks
Other prominent vendors in the market include Campbell’s, Raw Pressery, Food Ideas, Franklin Juice, Jamba Juice, Portland Juice, Green Carrot Juice Company, Sun and Soil Juice Company, and Pure Life Juice.
A more detailed analysis is available in the Technavio report titled, ‘Global Cold Pressed Juices Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.
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