Technavio, a tech-focused market research firm, has published a new report on the global artificial grass turf market, which is expected to grow at a CAGR of over 13% during the predicted period 2017-2021.
Based on geographical segmentation, Technavio market researchers classify the global artificial grass turf market into the following top regions: the Americas, APAC, and EMEA.
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Artificial grass turf market in EMEA: The increasing use of artificial grass surfaces in sporting events like the European Championship qualifiers and Champions League matches will boost the sales of these products in the EMEA market. The rising number of installations artificial grass turf in municipalities and sports clubs and a professional association football league in the European region will help in the growth of this market in the EMEA region. The sale of artificial grass turf products increased in the Middle East due to the interest of consumers in landscaping and environmental benefits like water conservation.
According to Poonam Saini, a lead analyst at Technavio, specializing in research on retail goods and services, “The growing popularity of sports events, especially football, tennis, hockey, and golf is driving the growth of the market in this region. The artificial glass is also used to decorate balconies, rooftops, and around pools in various countries like France and Italy in Europe. The sellers in the market are focusing on launching grass made of thermoplastic material, which is easy to dispose of and non-toxic to promote sustainable growth.”
Artificial grass turf market in the Americas: The extensive use of these grasses for landscaping of residential and commercial properties in the Americas will contribute to the revenues in this region. Factors like unfavorable climate conditions for natural grass, the need for water conservation, and a rise in the number of sports events will boost the sale of artificial turf grass in the Americas. The US is the largest revenue generator in the American market. These products have a very high application in commercial properties such as airports and hotels due to the rising water prices, environmental concerns, and increase sports activities.
Artificial grass turf market in APAC: The availability and visibility of various types products will help in the growth of the market in the APAC region. The growing interest of residential and commercial consumers in landscaping due to economic development will result in increasing adoption of these products in the APAC market. The vendors in the market are offering a wider portfolio of artificial grass turfs regarding design, color, and infill materials. Additionally, the players are undertaking efforts to raise awareness about the advantages of using high-quality artificial grass turf in this region to augment their sales.
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The top leading vendors operational in the global artificial grass turf market are:
- CCGrass
- FieldTurf
- GardenGrass
- GreenFields
- GrassTex
- SYNLawn
Other prominent vendors in the market include Act Global, Artificial Grass, Artificial Lawn, Avalon Grass, Challenger Industries, DuPont (ForeverLawn), Easigrass, Global Syn-Turf, NewGrass, and TigerTurf.
A more detailed analysis is available in the Technavio report titled, ‘Global Artificial Grass Turf Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.
Other related reports:
- Global Electric Lawn Mower Market 2016-2020
- Global Soil Moisture Sensors Market 2016-2020
- Global Power Lawn Mowers Market 2016-2020
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