Advances in Video Content Management Will Revolutionize the Flipped Classroom Market in North America, Says Technavio

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The flipped classroom market in North America was valued at around $285 million in 2015 and is expected to surpass $1,261 million by 2020, says Technavio.

Technavio’s education technology portfolio has announced its latest market research report on flipped classroom for the forecast period, 2016-2020. This market analysis discusses the major drivers and key emerging trends that will influence the growth of the flipped classroom market in North America during the forecast period. Some of the top vendors listed in this industry analysis include Cisco Systems, Echo360, Panopto, and Sonic Foundry.

In terms of geographical analysis, the US will be the largest country in the North American market, and is expected to reach revenues of around $155 million by 2020. Digitalization of classrooms in the US will promote such high growth of this region.

The vendors in the market are offering automatic speech recognition software that helps in video searches resulting in the simplification of video lectures. The companies are offering video search engine system, web-based editor, analytics, and transcoders through which videos can be optimally viewed on any device. Vendors are also developing software that allows students to index texts and notes with slide ingestion technology,” says Jhansi Mary, a lead analyst at Technavio for research on education technology.

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The new industry research report from Technavio analyzes some of the key drivers and trends responsible for the growth of this market and its sub-segments.

Student-centered learning model

In this form of learning, students receive lecture videos before classes, teachers share videos and e-books with students, and they have unlimited access to the video library. Through this method, students can either download or access lectures within the campus or from home and learn at their pace. This allows them the flexibility pause, rewind, and play videos innumerable times, facilitating them to understand the concepts clearly at their pace. Flipped classroom helps in addressing the issues of student absenteeism by allowing them to make up for missed lectures with video lectures.

Leveraging devices and infrastructure

The educational institutions are integrating software and hardware solutions to provide online education that includes projectors, IWBs, and classroom wearables. The colleges are focusing on upgrading infrastructure facilities and procuring hardware required for the adoption of flipped classroom structure. BYOD practices are one such practice that allows educational organizations to adopt flipped classroom models easily. Students can access video lecturers from the central repository or video library by using mobile devices.

Availability of online content

The introduction of multiple websites that offer educational content either for free or on proprietary basis will lead to the growth of this market during the forecast period. E-learning course providers are focusing on producing quality content helpful to educators on parameters of comprehensiveness, updated content, and coverage. The online instructional videos that are available for free are frequently accessed by institutions to create courses and materials as the requirements of the students and help them provide a wide range of options to choose their materials. Institutions are utilizing these video lectures to implement flipped classroom approach in their campuses through North America.

Other prominent vendors identified in this report are Accordent Technologies, Crestron Electronics, Dell, MediaCore, OpenEye, Qumu, Techsmith, Telestream, and VBrick.

This research report includes an in-depth analysis, market shares, and sizes of the sub-segments and geography. It provides a comprehensive analysis of the key companies, including their market shares, business overview, and key financials. The market study also offers a detailed analysis of key drivers, challenges, and opportunities influencing this market.

A more detailed analysis is available in the Technavio report titled, ‘Flipped Classroom Market in North America 2016-2020’. Technavio also customizes reports by other regions and specific segments upon request.

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