Earlier versions of inexpensive or free IT security solutions contained only antivirus. However, current versions offer advanced features such as antirootkit scan, backup, firewall, and email scanning.
With the availability of more features and functionalities in inexpensive security solutions, consumers are opting for these solutions instead of paid solutions. Well-known vendors such as AVG Technologies, Avira Holding, and Avast Software provide these features, which poses a threat to vendors providing security services in the market.
What is Covered in the IT Security Services Market?
Security services focus on the security of key parameters such as data protection, compliance, architecture, email and web security, governance, DLP, and identity access management. They include features such as encryption, endpoint monitoring, identity and access management, intrusion detection, vulnerability scanning, and application and messaging security.
These services are gaining importance among large enterprises, government organizations, and SMEs because they provide protection to critical business information from unauthorized access. In addition, they protect computer systems from malware, worms, and other advanced threats.
Cloud-based Security to the Rescue
One of the major trends witnessed in the market is the increasing demand for cloud-based security. The demand for cloud-based security is increasing in the global security services market primarily because of the significant advantages attributed to such solutions.
Also, companies are finding it difficult to manage standalone or integrated network components because of issues such as budget constraints and the lack of resources and expertise to address security issues. Therefore, companies are increasingly opting for cloud-based IT security, which is cost-effective, compliant with PCI DSS, and offers round-the-clock monitoring of the system.
Thus, the increasing demand for cloud-based security is expected to contribute to the growth of the global security services market during the forecast period.