Eye Tracking – Market Trends, Drivers, and Forecast from Technavio

Renewable energy

 

According to the latest market research study by Technavio, the global eye tracking market is anticipated to grow at a CAGR of around 30% during the forecast period 2017 to 2021.

This report by Technavio delivers an in-depth breakdown of the global eye tracking market regarding revenue and developing market trends. The report also comprises an up-to-date analysis and forecasts for numerous market segments and all geographical regions.

Technavio research analysts label the market based on the end-user

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The top three revenue contributing end-user segments are discussed below:

Eye tracking market in consumer electronics sector: The availability and popularity of ET-enabled computer games are driving the growth of eye tracking device in the consumer electronics sector. The vendors in the market are implementing the latest version of eye tracking systems in the gaming laptop devices to enhance the consumer experience and offer better products. The introduction of the VR technology is revolutionizing the gaming industry. This technology is providing real-time gaming experience through advanced graphics technology.

The integration of VR devices with ET technology improves the performance of gaming systems, leading to its increased popularity, thereby helping manufacturers to generate more revenues and sustain competition. This technology can be implemented with other mobile devices such as smartphones, tablets, and laptops and therefore drives the growth of this market segment,” says Amit Sharma, a lead analyst at Technavio for research on an enterprise application.

Eye tracking market in consumer automotive and transportation sector: The implementation of intelligent wireless connectivity and smart sensor technology solutions in public sector transportation systems will fuel the growth of this market segment. These integrated systems provide real-time information to commuters about the public transport vehicles. The OEMs are trying to develop vehicles with advanced computing systems like AI and cognitive computing to add valued added features to these systems. The ET technology makes it easier for vendors to implement these advanced systems in their products.

Eye tracking market in consumer healthcare sector: The advent of digital transformation and increasing demand for advanced technologies in the healthcare sector will help in the growth of the ET market. The combination of next-generation IT solutions such as analytics, cloud computing, IoT, and virtualization technology with advanced medical devices will revolutionize the healthcare industry. Moreover, the use of ET technology will enable service providers and payers to use mHealth technology for treatment and medical billings.

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The top vendors working in the global eye tracking market are:

  • EyeTracking
  • Gazepoint
  • SensoMotoric Instruments
  • Smart Eye
  • Tobii

The other prominent vendors in the market include CoolTool, Ergoneers, EyeTech Digital Systems, iMotions, Interactive Minds, LC Technology International, Mangold International, and Mirametrix.

A more detailed analysis is available in the Technavio report titled, ‘Global Eye Tracking Market 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.

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