e-learning in Europe: Key market research findings
- Stronger focus on blended learning
- Strengthening e-learning networks
- Leading players are Adobe, Blackboard, Docebo, and SAP
Technavio’s market research analysts predict the e-learning market in Europe to grow at a CAGR of around 12% between 2016 and 2020. Europe was one of the largest contributors to the global e-learning market in 2015, owing to the high contribution from education technology start-ups like DigiSchool and Labster. The extensive implementation of blended learning in universities and growing popularity of language learning are significantly contributing to the growth of the e-learning market in Europe. With the governments in countries such as the Czech Republic, Slovakia, and Norway initiating programs that support e-learning, the overall market in Europe will witness huge growth in the coming years.
The new industry research report from Technavio discusses in detail the key drivers and trends responsible for the growth of this market and its sub-segments.
One of the latest trends gaining significance in the market is the strengthening of e-learning networks. The market is witnessing the appointment of specialist staff including ICT experts, learning technologists, and educational developers to come up with a comprehensible framework in the e-learning sector. This will assist institutions in gaining professional expertise, which is crucial for the successful implementation of e-learning. Moreover, the market is also observing considerable cooperation and collaboration in designing digital learning strategies and faculty training among institutions and countries,” says Jhansi Mary, Lead Analyst, Education, Technavio Research.
The higher education institutes segment is expected to occupy more than 64% of the overall market share by 2020. The ability of e-learning methodologies to assist higher education institutes in developing corporate skills and job readiness in students will lead to the strong growth of this market segment during the forecast period. Moreover, as the universities are recruiting course designers, app designers, and other IT staff to increase the number of online courses, this segment will witness significant growth.
The leading vendors in the e-learning market in Europe include Adobe, Blackboard, Docebo, and SAP. This market is highly competitive due to the presence of numerous large and medium vendors that account for substantial market shares. The market is growing at a rapid pace and is opening a wide range of options for vendors that offer various kinds of products and services.
A more detailed analysis is available in the Technavio report, E-learning Market in Europe 2016-2020.
We can customize reports by other regions and specific segments upon request.
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