Increase in Adoption by Alcoholic Beverage Manufacturers Spurring Growth in the Pouches Market in North America: Technavio Report

Renewable energy

 

London, 24 July 2015: Technavio, the independent tech-focused global research firm, has published a report on the pouches market in North America 2015-2019, which is forecast to grow at a CAGR of 7.01% in 2014-2019.

Increased economic development in North America and the resultant favorable conditions in the retail sector is propelling market growth. Growing demand for features such as zippers, peel-off lids, spouts, and microwavability is forcing vendors to provide advanced, premium, and customized packaging solutions for their products.

“Many alcoholic beverage manufacturers in North America have begun to use pouches instead of traditional rigid packaging materials to package their products,” says Faisal Ghaus, Vice President of Technavio.

“Pouches preserve the freshness, flavor, and fragrance of alcohol. Pouches containing alcohol have a pour spout and resealable cap to avoid spillage.”

Key Market Drivers

  • Decline in Usage of Rigid Packaging Materials
  • Growth in Retail Sector
  • Increased Demand for Esthetic Appeal

Key Market Trends

  • Increase in Adoption by Alcoholic Beverage Manufacturers
  • Increase in Demand from Non-food Industry
  • Introduction of Green Pouches
  • Growing Demand for Frozen Cocktails in Stand-up Pouch Formats

Key Market Vendors

  • Amcor Ltd.
  • Bemis Company Inc.
  • Flair Flexible Packaging Corp.
  • Sonoco Products Company

To define the market circumstances in the next 3-4 years, Technavio analysts have conducted in-depth analysis of the impact of market drivers, challenges and trends featuring data on product segmentations, vendor shares, growth rate by revenue and an evaluation of the different buying criteria in the order of importance.

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