Category: Cosmetics and Toiletry

Growing awareness about the harmful effects of synthetic products is leading to a shift in demand from synthetic to natural and organic personal care products in Europe, especially in the skincare category. In 2014, the skincare segment dominated the overall personal care market, with a market share of 68%-70%. Thanks to increased emphasis on more natural skincare…

Teeth whitening is a niche segment in the global oral care market. The commercial market for these products started developing post-1989 with the development of rinses, gels, paint-on whiteners, toothpaste, chewing gums, and strips. The global teeth whitening market is expected to grow at a CAGR of 3.40% during 2014-2019 thanks to these four key factors:…