A lucrative part of the tourism industry, adventure tourism is set to hit double-digit CAGR in the next five years. The rising purchasing power of millennials and the emergence of tourism as an important source of revenue for the third-world countries has attracted huge investments in the adventure vacations market.
Read: The Adventure Generation – Why Traditional Tourism is Changing
What’s inspiring travelers to go on adventure vacations?
According to our industry experts, there has been a major rise in the number of travelers who are opting for adventure vacations through this decade. What inspires the tourists to opt for adventure holidays is not only a change in the attitude towards the very concept of ‘vacations,’ but also the ability to travel the world in a pocket-friendly manner.
Listed herein are some of the major reasons behind the popularity of adventure tourism packages:
- Dietary restrictions no longer restrict travel plans
- Rise in the number of female travelers, with 2018 being the ‘year of the female traveler’
- Adventure tourism is now seen as a lifestyle choice
Based on these factors, vendors are designing thoughtful adventure tourism packages to provide unique and memorable experience to their customers.
Top 5 companies in the global adventure tourism market:
1) Austin Adventures
This international boutique adventure travel company provides curated and ultra-personalized itineraries to its guests. Its adventure tourism portfolio includes adult adventure vacations and family adventure vacations. The company operates offices in EMEA, APAC, and the Americas.
HQ: Montana | President: Dan Austin
2) Explore Worldwide
Explore Worldwide is a trusted name in the European travels and tourism industry. This adventure tour operator provides facilities like travel safety, health, insurance, and other resources to travel seekers. The company has collaborated with Cool Earth to support indigenous communities in the Amazon rainforest through community engagement, education, and empowerment. Explore Worldwide is the first major travel company to offset carbon emissions.
HQ: United Kingdom | Director: Mr. Ashley Toft
Read: Top 5 Digital Transformation Trends in The Travel and Tourism Industry
3) Mountain Travel Sobek (MTS)
A premium adventure tourism company, MTS specializes in handcrafted, small-group, and custom adventure vacations. It is the first American tours and travels company to organize commercial trips to the Himalayas in Nepal, sailing cruises to the Galápagos Islands, and tours in Libya.
HQ: California | President: Kimberly Daley
4) G Adventures
An innovator in sustainable adventure travels, G Adventures provides small groups and independent travelers the opportunity to connect with nature and local cultures. Apart from providing its customers with highly-tailored vacation plans, G Adventures is one of the few travel operators to come up with a dedicated initiative for its agents as well. Its agent incentive campaign helps tour agents earn extra income per travel booking.
HQ: Ontario | President: Bruce Poon Tip
Read: Can Sustainable Development and Cultural Tourism Go Hand in Hand?
5) Boundless Journeys
This family-owned-and-operated company has redefined the travel and tours business. Boundless Journeys’ mission is to contribute positively to the world community, while striving to preserve traditions, cultures and fragile natural habitats.
Due to its commitment to responsible tourism, the company has been recognized by the National Geographic Traveler magazine as the world’s most outstanding guided trips provider. Boundless Journeys is also the winner of the prestigious Magellan Award for its outstanding contribution to the global adventure tourism industry.
HQ: Vermont | President: Matt Holmes
