Research Analysts Predict a Surge in the Adoption of Embedded Analytics in the English Language Learning Market in GCC

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The English language learning market in GCC is currently valued at almost USD 8 billion and is expected to reach USD 18 billion by 2021, says Technavio.

Technavio has announced its latest market research report on the English language learning market in GCC, under its K-12 and education technology portfolio. This market analysis discusses the major drivers and key emerging trends and offers an analysis of key vendors like Berlitz, Eton Institute, Sanako, and Rosetta Stone.

According to Jhansi Mary, a lead analyst for K-12 and education technology research at Technavio, “Globally, companies are extending their workspaces to improve collaboration pertaining to project and task management among teams, both locally and globally. Multinational corporations are recruiting employees from all over the world and are bringing multi-lingual employees on board. This helps organizations to foster business development, improve customer service, and accelerate sales.

Language learning also helps them collaborate with foreign clients while fostering stronger relationships, especially with large corporations. Organizations are keen to provide language learning training so that employees are well-versed with industry-specific terminologies, subsequently spurring the demand for online language.

 
   

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Innovation in delivery methods

Schools and colleges in GCC are adopting education technology and tools to impart education to students. Such tools not only consist of automating operational activities of schools but also education delivery methods. For instance, the incorporation of eBooks and online sources of study materials have necessitated the need for a central repository, wherein, the faculty as well as the students can have access to education courses and content.

Embedded analytics in language learning software

A growing number of vendors are designing software and platforms that bridge the gap between individual needs and effective learning content. For instance, transparent language provides personalized learning features that create lessons on the basis of their needs while maximizing learning ROI. Such tools are also used to perform online assessment and monitoring of student progress.

Ask an analyst to know more about this report

This research report includes an in-depth analysis and market shares and sizes of the sub-segments and geography. An analysis of the key companies, including their market shares, business overview, key financials, etc. is provided in this study. This market study also provides a detailed analysis of key drivers, challenges, and opportunities influencing this market.

A more detailed analysis is available in the Technavio report titled, ‘English Language Learning Market in GCC 2017-2021’. Technavio also customizes reports by other regions and specific segments upon request.

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