TechNavio today launched its report Smartphone Market in China 2011-2015 based on an in-depth study focusing exclusively on the Chinese market. The report aims to aid decision makers and understanding of the significant trends impacting this market.
Commenting on the report, an analyst from TechNavio’s Hardware team said; ”One of the emerging trends in the Smartphone market in China is the increasing use of smartphones for mobile banking services. The technology that allows mobile banking services in smartphones is the near field communication (NFC) technology, which is a short-range wireless technology. Chinese consumers are finding mobile banking services very useful because it helps them save time. With the help of the NFC technology, almost all banking transactions can be carried out easily using a smartphone and are also highly secure. Therefore, with these benefits, the use of smartphones in China for mobile banking services is increasing.”
According to the report, one of the major growth drivers for the Smartphone market in China is the availability of low-priced smartphones in the market. In China, local smartphone vendors offer smartphones at a very low price, helping the Chinese to easily afford smartphones. Also, the average income of Chinese consumers is not high, which forces them to afford only low-cost smartphones. Thus, all these factors are leading to the growth of the Smartphone market in China.
Further, the report also discusses that one of the main challenges for the Smartphone market in China is the high cost of production.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/smartphone-market-china-2011-2015
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TechNavio Announces the Publication of its Report – Smartphone Market in China 2011-2015
