TechNavio today launched its report Global Near Field Communication Chip Market 2011-2015 based on an in-depth study covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers’ understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Hardware team said; ”The growing popularity of Near Field Communication (NFC) among retailers, merchants, and end-users will lead to an increase in NFC-based transactions. Moreover, the NFC Forum is making continuous efforts to improve the NFC infrastructure across the globe. Due to such initiatives, the value of NFC-based transactions is expected to witness impressive growth during the period 2011“2015.”
According to the report, the functionality of various cards such as credit, debit, ID, access, and loyalty can be integrated into a digital wallet, such as an NFC-enabled mobile phone. The usage of NFC-enabled phones will increase with an increase in the number of NFC-based applications that are equipped onto the phone.
Further, the report also discusses that the lack of application-level standardization is one of the major challenges confronting this market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/global-near-field-communication-chip-ma…
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TechNavio Announces the Publication of its Report – Global Near Field Communication Chip Market 2011-2015
