TechNavio today launched its report Global Telecom CRM Market 2011-2015 based on an in-depth study covering the Americas, and the EMEA and APAC regions. The report aims to aid decision makers’ understanding of the present and future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Telecom team said; ”Telecom operators are adopting customized telecom customer relationship management (CRM) solutions. Thus, the increasing demand for customized CRM solutions is an emerging trend that will boost the growth of the Global Telecom CRM market.”
According to the report, the market has strong growth drivers, one of which is the growing need for better customer management. The stiff competition in the Telecom industry has forced telecom operators across the globe to focus on better customer management. Hence, telecom operators are increasingly adopting telecom CRM solutions to better understand customer behavior, and to achieve customer satisfaction.
Further, the report also discusses that the high failure rate of telecom CRM solutions is one of the major challenges inhibiting the growth of the Global Telecom CRM market.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies. For further information, please visit https://www.technavio.com/content/global-telecom-crm-market-2011-2015
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TechNavio Announces the Publication of its Report – Global Telecom CRM Market 2011-2015
